Why IICMR?

Role Play

Role Play activity is conducted by the subject teachers along with regular lectures to enable in depth understanding of basics of the subject. One of the recent role play activity was conducted on the theme " Marketing VS Market"

The activity included a real-life situation and with the help of role play the students were able to gain a better understanding about the concept of Marketing, types of Market, it`s importance, parameters, and factors affecting Marketing and Market.

It was a good attempt made by the faculty and students as some students played a role of customer, one became the Brand Manager and few became sales managers. Different types of Market situations were created by the students which gave a clear understanding of the topic. The best part of this activity was students were able to give answers to the questions asked by the faculty in a spontaneous and confident way. This proves that the outcome of the activity was achieved.

Case Study

A case study on Decision Science for the topics Assignment Model, Transportation Model, Queuing Theory, Simulation, and Linear Programming Model gave a simplified view of complex concepts. The students were divided into groups and each group was given a different case study. Under the guidance of the assigned faculty the students solve the case study within the stipulated time and present it to the other group members.

This activity proved to be very useful for the students because they understood the practical application of the theory in a very effective way.

Extempore

Classroom teaching coupled with innovative approaches like Extempore helps you think and develop presence of mind and it directly helps your brain to react fast.

An extempore on the topic Economic Analysis for Business Decisions gaves the students a chance to present their thoughts independently and individually. The topic was based on Economic Analysis for Business Decisions. Students presented their views on the topic and gathered in-depth knowledge of the topic that was presented by them in front of their peers. Such activities help build confidence and develop presentation skill.

Group Activity

Group Activity adds fun element to the regular class lectures while dispersing knowledge in a fun and learn atmosphere. A Team Building was conducted for the subject "Human Resource Management" on the topic "Team Building".Team building programs can often identify barriers to positive morale and highlight strategies to create more fun and positivity in day-to-day work.

* Learning how to work together effectively will create efficiency and knowledge on how to manager each other's strengths and weaknesses.

* Team building can help break down barriers in communication and also how to better utilize both verbal and non-verbal forms of communication.

* Team building programs can often identify barriers to positive morale and highlight strategies to create more fun and positivity in day-to-day work.

A simple activity of balloons was taken by the faculty in which the team members were expected to blow the balloon and then protect the balloons of team members from getting burst by others. The outcome of this activity was, development of good bonding among the groups and realization of the strength rather focused team work.

Thematic Presentation

Another innovative method of Teaching & Learning is Thematic Presentation. One such presentation was conducted for the subject "Organizational Behavior" on the topic "Leadership".

The objective of this activity was to encourage students to present in front of their peers and develop the inherent leadership skills within. Students participated enthusiastically and expressed their thoughts on the given topic.

Equal opportunity was given to everyone and it was a good experience for the students to learn leadership from peers.

We can say that the outcome of this activity was, besides the improvement in the overall personality traits the students gained knowledge on the said topic through research and discussions.

IICMR Today

In the current dynamic business world, holistic development of MBA graduates is necessary. A student is exposed to case studies, industrial training, consultancy, research and interaction with industry leaders. But this alone does not serve the purpose. Hence, IICMR attempts to keep the students abreast with the knowledge of current happenings in the socio-economic scenario through IICMR Today.

IICMR Today exposes the student with business decisions practically. When a student enters the corporate arena, it is important to efficiently identify various issues and come out with the best possible solutions to tackle them through their multifaceted skill sets.

Learning Diary

Learning diary is a handbook or a small report submitted by the student. It displays the students learning and understanding through curricular, co-curricular and extra-curricular activities. The students share experiences through participation, volunteering and coordinating during different events through this diary. New acquired knowledge can be linked to existing knowledge and experiences. Assessment of learning diary is done on the basis of creativity, written communication, learning, content and out of box thinking.